United Airlines incident (April 2017)
United Airlines made global news headlines when a viral video was published showing them dragging a passenger off one of their flights. Rather than apologizing for the incident, their CEO reinforced the crew's actions. This became a joke for responses by many airlines worldwide.
Using my experience in Adobe Photoshop, I created a near-identical look of the Apple App Store to parody an app update. This also included a subtle tease towards a special announcement on April 24, 2017.
These are some of the major news outlets that covered the above published tweet.
"No Borders, Only Horizons"
As part of a special YouTube campaign "No Borders, Only Horizons" that I ran and managed, Ad Age featured it as one of the "Top viral videos" in June 2017.
"Travel Safely With The Airline You Can Rely On"
At the height of the COVID-19 pandemic and countries closing their borders, the Qatar Airways Marketing team conceptualised a brand spot to showcase teh trust and resilience of the airline during the difficult period. I was tasked with capturing additional footage to be incorporated into the video itself.
"Travel Most Popular Videos in June"
During the height of the pandemic, prominent travel publication Skift had published a story using data from Tubular Labs to highlight travel brands that kept their activities prominent.
Among the Top 5 Travel Brands by Facebook Video Views in June, Qatar Airways placed #2 in the rankings. This was due to working on creating video content to keep travel aspirations alive even as people stayed home.
Yahoo! Finance (syndicated from Skift)